Sino Wave

SinoWave is the largest independent women-founded cross-cultural marketing agency in Europe, headquartered in London.

With a dynamic and multicultural team, we are dedicated to helping businesses thrive in global markets. With over a decade of experience and a proven track record, we specialise in two key areas:

Helping Brands Go Global

Leveraging deep expertise in the UK, European, and North American markets, we guide brands through every step of international expansion. From strategic market entry plans to bespoke marketing campaigns, we ensure your brand connects authentically with target audiences, driving growth and lasting impact.

Connecting Western Brands with Chinese Audiences

We empower Western businesses to effectively engage the overseas Chinese community and mainland Chinese markets. Through data-driven insights and culturally attuned strategies, we unlock the potential of this diverse and lucrative demographic, enabling brands to build trust and achieve measurable success. Our services include website development, SEO, social media management, influencer and celebrity partnerships, paid advertising, PR, and event planning. With over a decade of proven success, we craft customised solutions that enhance brand visibility, foster meaningful connections, and drive measurable business growth.

Our Mission

At SinoWave, we bridge cultural and market gaps, empowering businesses to captivate their audiences, cultivate strong relationships, and achieve sustainable global success. With SinoWave, you don’t just expand your business—you redefine your possibilities.